In lesson 4 of our GTM for beginners series, let’s go through the whole process of migrating your existing tracking to GTM. We will make use of the tag plan we have created on our previous lesson to guide us in every step and maintain data quality towards a successful tag deployment.

OUTLINE:
00:00 - Intro
1:44 - Setting Up PageView Tracking with Google Analytics
14:50 - Installing Google Ads Remarketing Tracking
15:29 - Installing Facebook Remarketing Tracking
17:15 - Remove Other Hard-Coded Tags

🔗 Links:

Tag Plan https://docs.google.com/spreadsheets/...

Watch the next video in this series:    • Introduction To Google Tag Manager | ...  

Watch all videos in this series:    • GTM for Beginners 2019  

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