Google Ads Bidding Strategies and Best Practices in 2022
Darlington Media Darlington Media
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 Published On Sep 13, 2022

Get My Tailored 1:1 Google Ads Coaching: https://darlingtoncoaching.carrd.co/ Watch The Best Google Ads Campaign Structure in 2023:    • The Best Google Ads Campaign Structur...   Learn about the various Google Ads Bidding Strategies in 2022, pros and cons of each, and how exactly to use them! This video will cover popular strategies including target cost per acquisiton (tCPA), target return on ad spend (tROAS), maximize conversions, maximize clicks, and more.

Google Ads Bidding, Option #1: Target Cost Per Acquisition (CPA)
Google Ads Bidding, Option #2: Target Return on Ad Spend (ROAS)
Google Ads Bidding, Option #3: Maximize Conversions
New: Google Ads Bidding, Option #4: Maximize Conversion Value
Google Ads Bidding, Option #5: Enhanced Cost Per Click (ECPC)
Google Ads Bidding, Option #6: Maximize Clicks
Google Ads Bidding, Option #7: Manual CPC Bidding
Google Ads Bidding Option #8: Cost Per Thousand Impressions (CPM)
Google Ads Bidding Option #9: Cost Per Thousand Viewable Impressions (vCPM)
Google Ads Bidding Option #10: Cost-Per-View Bidding (CPV)
Google Ads Bidding Option #11: Target Impression Share Bidding

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DISCLAIMER: This video and description contains affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support! Everything in this video is based on information we learned from online resources, our own experience, and books we have read. Please do your own research before making any important decisions. You and only you are responsible for any and all digital marketing decisions you make. Thank you for watching!

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