How to Win on Prime Day
Adam Heist Adam Heist
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 Published On Jun 26, 2024

Amazon recently announced the dates for one of the biggest sales periods of the year for Amazon sellers - Prime Day July 16th & 17th!

Like most sellers, our brands saw the biggest ever single day sales EVER during the last July Prime Event. You literally can't afford to sleep on this.

So what do you need to do?

In this video I break down:

👉 Why you should or should not run a prime exclusive discount
👉 Step-by-Step process for setting up discounts
👉 Ad strategies to maximize sales on Prime Day
👉…and, a little known strategy to drive sales after Prime Day

Learn more about getting set up for success during Prime Day
👉 https://advertising.amazon.com/librar...

Using multiple ad types to improve ROAS
👉 https://advertising.amazon.com/librar...

How to set up brand tailored promotions for success AFTER Prime Day:
👉    • The Highest ROI Amazon FBA Campaign P...  

DISCLAIMER: statistics/results shared are based on my own personal experience as an Amazon seller; individual results may vary. These are my opinions on how to "win” Prime Day.

#ad #amazonads #primeday

0:00 Intro
1:37 Should you run a Prime Day discount?
3:05 Case study on last Prime Day performance for my brand
3:57 Step-by-step process for setting up a discount
4:48 Strategies to Win on Prime Day
6:35 Retargeting Prime Day Traffic

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