‪@DanaScranton‬
In this episode of his series on the six basic human needs, Dana Scranton focuses on the need for growth and its relationship with change. Dana explains that all living beings have a primary mission to grow, and for humans, this growth is a complex, subjective journey that leads from uncertainty to certainty through change. He emphasizes the importance of approaching growth with an open heart, fostering empathy, and understanding what growth means for others.

Dana continues with the concept of overlaying the six basic human needs with the six elements of human wellness to help entrepreneurs better understand and meet their market's needs. He discusses the cyclical relationship between change and growth, highlighting that change is necessary for growth, and growth often leads to further change.

Dana encourages entrepreneurs to create a growth-oriented lifestyle for their clients by helping them see the benefits of growth in various areas of human wellness, such as physical, emotional, intellectual, spiritual, relational, and financial.

He also presents three foundational questions that entrepreneurs should ask themselves and their clients to better understand their needs and desires for growth.

He stresses that growth is a journey, not an instantaneous result, and that products should be positioned as contributors to this journey rather than complete solutions. The episode concludes with Dana hinting at the next topic, connection, and encouraging listeners to continue exploring the potential of growth in both personal and professional contexts.