Nick Groeneveld (@ToolboxOfDesign) understands that design isn't about gadgets, widgets, or buttons. For Nick, design is understanding the needs, desires, and expectations of those you aim to serve. We chat about talking to your customers, what common mistakes indie hackers make when thinking about "design", and just how much more UX means than web interfaces.

Nick is ALSO the guy behind my interview videos and thumbnails! He's the producer of The Bootstrapped Founder, really. We talk about how freelancing and working with a media partner works, how he juggles his financials, and what lifestyle he aims for.

Nick on Twitter:   / toolboxofdesign  

00:00:00 Designing for the User Experience
00:09:34 Managing Feature Creep and Simplifying UX
00:16:15 User-Centric Design and Business Growth
00:25:48 Evolving UX Design Services
00:33:12 Limiting Clientele for Meaningful Work
00:36:51 Building a Lifestyle Work Balance
00:50:01 Supporting Bootswap Founder on Multiple Platforms

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/ni...
The podcast episode: https://tbf.fm/episodes/302-nick-groe...
The video:    • Nick Groeneveld — Speaking the Langua...  

You'll find my weekly article on my blog: https://thebootstrappedfounder.com
Podcast: https://thebootstrappedfounder.com/po...
Newsletter: https://thebootstrappedfounder.com/ne...

My book Zero to Sold: https://zerotosold.com/
My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/
My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw