Published On May 16, 2024
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The original comment: "Where do you put door knocking for established companies? Shouldn't they go more towards advertising which can actually improve their margins?"
Thank you @parvjoshi3162 for the comment.
It ultimately depends on the cost to acquire a customer through each method, and which one will result in better margins for your business.
If you're already doing advertising, you may experience diminishing returns as you scale your ad spend higher.
However, if you haven't tried door knocking yet, that could present a big opportunity to go after the most premium, desirable customers directly.
Eventually, as an established company looking to keep growing, you'll likely need to utilize all lead generation strategies to find new opportunities.
Leave a comment below letting me know your thoughts on door knocking vs advertising for established businesses.
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