Cloud Kitchen का Menu कैसे बनायें ? क्या बेचें, किसको बेचें, कितने में बेचें ? Menu Design Strategy
Ruby's Kitchen Stories Ruby's Kitchen Stories
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 Published On Sep 13, 2024

Hello friends, I am Ruby!
In this video, I’m sharing a comprehensive guide on - How to Prepare a #Menu for Your #CloudKitchen. I’ve broken down the process into three key factors that every cloud kitchen owner must consider before finalising their menu:

1. Whom to Sell – Learn about the three types of customers: high-paying customers, medium-income groups, and regular low-budget customers. I discuss how to choose the right customer base depending on your business goals.

2. What to Sell – It’s essential to study the demand in your area, understand customer preferences, and choose your niche. This will help you decide what dishes and cuisine to offer on your menu.

3. What Price to Sell – Don’t just copy prices from nearby kitchens! I explain how to set your pricing based on value-added services, while ensuring you maintain profitability. We also look into the ideal cost breakdown: raw material, fixed expenses, salaries, and more, to determine the right price point for your dishes.

I also provide important Menu Design Tips and show you how to adjust your pricing for online delivery aggregators by considering commissions and promotions. Following these steps will help ensure your cloud kitchen remains profitable and competitive.
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Welcome to Ruby's Kitchen Stories - Your Gateway to Culinary Independence and Delightful Celebrations!

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