In this 30-minute session, author and storytelling with data's CEO, Cole Nussbaumer Knaflic covers seven lessons on the effective use of color in communicating with data.

TIMELINE
00:00 Intro
02:01 7 brief lessons on color
03:09 A quick lesson on visual perception
04:02 An exercise on pre attentive processing
05:14 Pre attentive attributes
06:45 Where are your eyes drawn?
10:06 Color signals where to look
13:19 It’s easy to spot a Hawk in a sky full of pigeons
14:00 Color not used sparingly
14:51 Color used sparingly grabs attention
15:11 Color can carry quantitative value
17:18 Color carries tone
21:05 Color carries meaning
22:22 Not everyone sees color the same
23:19 Use color consistently
23:48 Color not used consistently
26:17 Color used consistently
27:48 Quick recap

BONUS RESOURCES
● Practice using words and color thoughtfully: https://community.storytellingwithdat...
● Read about colors and emotion in data visualization: https://www.storytellingwithdata.com/...
● Get an in-depth understanding of color: https://community.storytellingwithdat...

IMPROVE YOUR DATA VISUALIZATION & STORYTELLING SKILLS
📚 Read the books: https://www.storytellingwithdata.com/...
🖥 Follow the blog: https://www.storytellingwithdata.com/...
📊 Practice in the SWD community: https://community.storytellingwithdat...
🎧 Listen to the podcast: https://www.storytellingwithdata.com/...
🍎 Attend a workshop: https://www.storytellingwithdata.com/...
🔎 Find instructor resources: https://www.storytellingwithdata.com/...


STAY CONNECTED
👉 LinkedIn:   / storytelling-with-data-llc  
👉 Twitter:   / storywithdata  
💡 Don’t forget to subscribe for new videos! https://www.youtube.com/c/storytellin...

#datavisualization #datastorytelling