"It's too expensive"
"That'll never work here"
"I can't sell that to my manager"

To handle objections like these you first need to figure out what they actually mean! Easier said than done right?

Unfortunately, customer objections are like icebergs; what gets vocalized is a fraction (if any) of the underlying concern.
So in order to fully address client objections, you need to understand the critical root concept on which the foundation of the objection is based. That is, the intent.

In this Sales Lab Live training, David will be sharing helpful tactics for picking apart your customer's objections to understand their root intent so you can properly address and overcome them.
#objections #Sales #Training #SellTheWayYouBuy