What's an algorithm? It's just math. You see, each social media platform has an algorithm that helps deliver the best content to those on the platform. What is the best content? That is the tough part to figure out. In this workshop, we explore this year’s algorithmic changes on Facebook, Instagram, and LinkedIn. When you understand what the platforms prefer, you can help to build a strategy to increase your chances to maintain or grow your reach as the algorithms changes. (And they will always change!) We show you how to take advantage of features on each of these platforms to help you create your own mathematical approach to content creation and distribution using each platform's native features. This fun look at what is often times a serious topic, will help you feel more confident in deciding what kind of content to create and share.