120-year-old rubber industry in India is rapidly expanding in the Northeast region of the Indian subcontinent. Additionally, the Rubber Board has identified a vast stretch of land in the North-East area and West Bengal for rubber cultivation. There is a reason behind it. SME Futures discusses the issue with Shashi Kumar Singh, Sr Vice President, of the All India Rubber Industry Association (AIRIA), and tries to understand the current situation and the scenario of the rubber industry.

#Rubberindustry #AIRIA #Rubberplantation

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