Advertising is at a tipping point. One that calls for more than just another product launch — but for mapping out an entirely new blueprint for maximizing value on the open internet.

Our Founder and CEO Jeff Green discusses a new approach to collaborative innovation, breakthroughs in how The Trade Desk services value for advertisers, and accessibility expansion as marketers of all types embrace the power of programmatic advertising.

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Want to take a deeper dive into all of Kokai’s game-changing features and upgrades? Stream the entire event on demand:    • Kokai | Full Presentation  

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Kokai is more than just another product launch. Kokai is a new approach to digital advertising innovation that incorporates major advances in distributed artificial intelligence (AI), measurement, partner integrations, and a revolutionary, intuitive user experience. With these innovations and more, Kokai ensures that marketers at all levels can easily benefit from the full power and sophistication of programmatic advertising.