Published On Jun 8, 2023
Located in the shadow of snow-capped Mount Hood and home to towering Douglas firs, Portland, Oregon is home to some of the biggest names in outdoor apparel. Danner, however, predates them all.
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“Charles Danner started the company in Wisconsin in 1932. He realized that if he moved the company to the Pacific Northwest, he could sell the same logging boot for $5 a pair for $12 a pair in Portland, Oregon.” Danner’s Senior Manager of Engineering and Quality, Chris Perrotti, tells Popular Mechanics.
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While some of Danner’s earliest creations were those $12 spike-soled logging boots, the company has grown in the 90 years since and now makes every kind of boot imaginable, including hiking boots, police boots, a pair for one lucky elephant, and military boots, which, because of government contracts, must use materials sourced from the US.
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What Goes into Making a $440 Pair of Danner Boots