Hello! In the next episode of our educational cycle on questus channel, we will take a few moments to analyze the macro-environment of the organization. In this video you will learn, among other things:
- why does every organisation have to constantly observe social, legal, economic and technological trends?
- how can we analyze the macro-environment of an organization?
- what caused Kodak's bankruptcy and Xerox's great revival?

#PEST #PESTEL #MacroEnvironment

Scenario: Michał Moneta
Production: Kacper Żarski
Voice: Mariusz Sławik

Thanks to DOT Record for the possibility of recording!
  / dotrecordslodz  

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www.questus.pl