Traveling to Rimini, Italy to improve our products, keep and eye on innovation and taste a lot of Ice Cream! This is a day in the life of a business owner.

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Who am I?
My name is James Sinclair and I'm the founder and CEO of The Partyman Group of Companies. I started building my business when I was just 16 as a family entertainer after that I built up an entertainment agency, then moved into building a leisure and day nursery businesses. Today we operate a £30 million business which includes leisure, childcare, outdoor attractions, commercial property, arts and crafts manufacturing as well as one of the UK’s oldest Ice cream companies; The Rossi Ice Cream Company.

⌚️Timestamps:
00:00 Jeff Bezos Quote
01:20 Coffee Machines
04:20 Ice Cream Tasting
05:49 Improving our Donuts
06:49 Business Model Problem
07:38 New Package Suppliers
08:24 £100,000 coffee machine
09:45 Branded Ice Cream
11:24 Ice Cream Flavours
11:55 Good Quality Ice Cream
14:41 How Ice Cream is made
15:50 Making Ice Cream Cones
16:55 Business Lessons