Published On Dec 8, 2023
NEO sports tookover the broadcasting rights from DD. Sony took it from NEO Sports. Disney Hotsatr from Sony, and finally the freebie Giant JIO CINEMA ruled over Disney Hotstar.
But Surprisingly no broadcaster gained from the cricket sponsorship. So then who made the money?
It's none other than the Big Brother of Cricketing World, the BCCI.
In this video delve into the analysis that how BCCI Minted money and became the richest board in the process while the real money generator just exchanged the hands of losses.
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Happy watching!
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