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We recently sat down with Pete Reese, a land flipper who made $4 million last year alone.

Even more surprising is that Pete hasn't been in the land investing business for long, having only started in 2020.

Despite his relative newness to the industry, he has achieved remarkable growth and success, which we'll discuss in this conversation with him.

Prior to his venture into land flipping, Pete had a lot of experience in real estate as a broker, which also played a role in his success. Tune in to this episode as we explore Pete's journey and learn from his valuable insights.

0:00 - Intro
1:09 - Discover Pete's journey to land investing success
6:44 - How did real estate experience help in land investing?
7:29 - Learn about Pete's profit margins and deal evaluation
9:59 – Pete’s lessons from his first mailing campaign
12:10 - Did you have a slush fund when you started?
13:15 - The power of recognizing and learning from mistakes
15:10 - Couples in business: Advantages and challenges
18:56 - When & how to bring in a money partner for a deal?
23:15 - Decision-making process for entering a market
24:51 - What is your screening process to find an agent?
31:21 – Pete’s main marketing medium for finding deals
32:45 - Pete’s blind offer process & how he stands out from the competition
38:28 - What tools are you using to price your mailers?
41:25 - Importance of Follow-up Emails
41:55 - Did you use direct mail for houses before land?
43:02 - How Pete filters his DataTree list for potential deals
45:57 - What mistakes do you still fall prey to?
48:58 - How to evaluate and decline a potential deal?
51:13 - Unlocking potential: Willingness to Improve a Property?
53:34 - Pete's experience with land brokers and selling property
55:35 - Ajay's first agent firing experience and lessons learned
58:45 - Take your business to the next level with ChatGPT
1:00:54 - What sets you apart in this business?
1:05:49 - What's your team size, and roles, and where do you fit in?
1:10:21 - Fundamentals: The foundation of any successful business
1:14:19 - Which tools or software are crucial for your business?
1:17:11 - The challenge of building a high-level custom CRM
1:18:37 - Do you see competition as a threat & how to overcome it?
1:20:32 - Playing to win vs playing not to lose
1:22:50 - How to reach out to Pete?