"What are the different types of marketing strategies for my business?" you ask?

With so many channels available to market your business online it's easy to feel overwhelmed and stick with what you know. But that's a mistake and potentially a costly one.

In this episode, Alex and Dave discuss how to avoid being a marketing one-trick pony. It's a great episode for marketers and business owners who are in a bit of a marketing rut.

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Jump directly to a specific point of the episode by clicking on the linked chapters below:
00:00 - Intro
02:15 - Beyond SEO and Inbound Marketing
03:30 - The importance of understanding your niche
06:16 - Where to direct your marketing budget? Let's talk about the Search ecosystem
16:50 - What about account-based marketing?
24:30 - Traditional marketing strategies and digital marketing strategies go hand in hand
27:54 - Outro



Find all of our episodes sorted out by themes online: https://www.fromthecoalface.com/

As well as on your usual streaming platform.