Charity Auction Idea 81: How Long Should a Fundraising Video Be?
Kevin Rutter Kevin Rutter
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 Published On Mar 22, 2013

Having a video at your fundraising event is a fantastic idea but remember as great as the impact of the video is and no matter how much you love the video no one is probably going to love your video more than you. Statistics show time and time again that the attention span of human beings keeps getting shorter year after year due to the mass amount of media all over the place screaming for our attention. So keep your video short. A video that goes for 5-10 minutes might seem short to you but can feel like 5-10 hours to someone else. If you already have a great video but it's a tad long, it shouldn't be a problem cutting the video down to 2-3 minutes, to the very best part of the video that shares the biggest impact. Here is an article I wrote on this very topic: http://hotauctioneering.com/charityau...

For more information on this topic or if you plan on having a live auction contact me at: 720-329-8626 or www.hotauctioneering.com

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