Luca Netz: My Blueprint To Building The Crypto Empire | E77
When Shift Happens When Shift Happens
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 Published On Jun 29, 2024

‪@lucanetzofficial‬ is the Owner and CEO of ‪@pudgypenguinsofficial‬ a Web3-born brand that fosters creativity, freedom, and community.

This is Luca's second time on the podcast. In the first episode we covered how he went from being a 10th-grade dropout to making his first million selling fake chains on Shopify.

In this episode, we dive into Luca's "Blueprint" for transforming Pudgy Penguins from a renowned crypto brand into a global powerhouse on par with Apple and Disney.

We also go through many other topics you don't want to miss:

- Pudgy Penguins Walmart deal and it's impact on brand recognition
-The Importance of Community and Culture
- Pudgy's Social Media Takeover
- How to maximize airdrop impact
- How to build an infrastructure for mass adoption
-The X-Factors of market cycles
- Why linking physical products to digital NFTs is a smart move
- Plans to acquire and build a Layer 2 Solution
-The truth behind meme coins
- Luca's message to the Pudgy Penguins community

And much more!

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SPONSORS

🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.
https://jup.ag/

♾️ Astar Network is a Web3 hub for innovation, offering tools and a blockchain platform for decentralized apps and smart contracts. It invites users to innovate and connect in a community-driven ecosystem, transforming ideas into reality with its robust infrastructure.
https://astar.network/

🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.

💰 Earn up to €100 and be eligible for multiple airdrops by Registering to Swissborg via the following link: https://join.swissborg.com/r/kevinH6E7

♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.
https://www.coinsilium.com/

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Connect with Luca👇
Twitter: https://x.com/LucaNetz
Instagram:   / lucanetz  
Linkedin:   / luca-s-a13508192  

Connect with Pudgy Penguins👇
Twitter: https://x.com/pudgypenguins
Instagram:   / pudgypenguins  
Website: https://pudgypenguins.com/

Connect with Kevin & When Shift Happens👇
Website: https://www.podpage.com/when-shift-ha...
Instagram:   / kevinwshpod  
TikTok:   / kevinfollonier_  
Linkedin:   / kevinfollonier  
Twitter (X): https://x.com/KevinWSHPod

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0:00 Introduction
1:36 Jupiter, Mantle, Astar Network Partnerships
2:23 Walmart Mega Deal
7:25 1,000,000 Units Sold
10:22 Mass Adoption Infrastructure
12:35 Acquiring an L2 To Reach The Next Level
14:29 Social Media and Digital Strategy
16:07 Pudgy Penguins via Social Networks
17:48 Overpass IP
20:17 Community, Culture & Distribution
22:28 Maximizing Potential
27:27 Last Pudgy Penguin Price Run up
33:41 Community Arrogance
37:33 Building an Inclusive Community
42:38 Playing the Crypto Game
50:10 Penguins Airdrops Alpha
51:26 How do we get more holders?
54:34 Timing the Layer 2 Launch
56:34 Attracting Big Brains to Pudgy
59:18 Will every NFT Project launch a token?
01:01:53 Meme Coins
01:06:45 LayerZero
01:07:45 Doodles
01:08:00 Ordinal Builders
01:08:47 Execution Risk
01:09:50 Pudgy Penguins to 200 ETH
01:12:03 Message to the Pudgy Community

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