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In this keynote, attendees will explore the intersection of purpose and innovation in the dynamic world of fintech. Led by a seasoned fintech product manager passionate about driving positive change, this session will delve into the importance of understanding user needs, aligning with organizational values, and measuring impact beyond traditional metrics.

Timestamps
1:57 – 🎙 Introduction: Luca Rafan’s Journey in Fintech
4:50 – 💳 POS Systems for Unbanked Merchants
6:02 – 🔍 User Research and Understanding Merchant Needs
7:50 – 💼 Aligning Products with Company Values
8:43 – 🇫🇷 Launching the French IBAN
10:15 – 📊 Measuring Success Beyond Revenue
12:59 – 🤝 Bonus Tip: Building a Strong Network

The content of this event is for educational purposes only and does not include any specific facts of the presenter’s current or previous company. The opinions expressed in this event are solely those of the presenter based on personal experiences and do not reflect those of the company the presenter works for.

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Meet the Speaker: Lusiné Sarafian

Lusine, Lead Product Manager at N26, is a seasoned fintech product manager who was born and raised in the bustling city of Buenos Aires, Argentina. Lusine's passion for problem solving led her to pursue a degree in Economics from the Universidad de Buenos Aires, where she developed a deep understanding of financial markets, and growth models.