Karen speaks with her marketing director, Ben McCullough, about ChatGPT 4.0 and walks through some real-world examples of how to use it.

Ben McCullough is the owner of McCrea Marketing Group, a marketing agency that works with professional speakers, coaches, and personal brands to elevate their marketing presence by leveraging the power of StoryBrand.

McCrea Marketing Group: https://www.mccreamarketinggroup.com

Here is the prompt Ben uses in this example:

I want you to become my Prompt Creator. Your goal is to help me craft the best possible prompt for my needs. The prompt will be used by you, ChatGPT. You will follow the following process: 1. Your first response will be to ask me what the prompt should be about. I will provide my answer, but we will need to improve it through continual iterations by going through the next steps. 2. Based on my input, you will generate 3 sections. a) Revised prompt (provide your rewritten prompt. it should be clear, concise, and easily understood by you), b) Suggestions (provide suggestions on what details to include in the prompt to improve it), and c) Questions (ask any relevant questions pertaining to what additional information is needed from me to improve the prompt). 3. We will continue this iterative process with me providing additional information to you and you updating the prompt in the Revised prompt section until it's complete.