Google Ads and TikTok Strategies to Drive Sales and Build Brand Outside of Amazon
Orange Klik Orange Klik
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 Published On Streamed live on Aug 9, 2024

In this session, you'll learn how to maximize the potential of TikTok through both organic and paid methods, track ad performance, and leverage user-generated content effectively. You'll also uncover what Amazon knows about Google traffic that sellers don't and learn to utilize Google Ads to bypass competitors and build your brand, and explore the benefits of YouTube and Performance Max for additional Amazon growth.

πŸ‘‰ Check the exclusive "Seller Fest Online" VIP Package for Amazon sellers: https://sellerfest.online/vip/
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πŸ”Ά SPONSORS OF THIS SESSION

πŸ“Œ GETIDA πŸ“Œ is the global leader in Amazon FBA auditing and reimbursement solutions.
πŸ‘‰ Get $400 in free FBA reimbursements with Getida: https://oklik.co/getida-sfo

πŸ“Œ VAA PHILIPPINES πŸ“Œ provides expert VA services for e-commerce sellers.
πŸ‘‰ Get 10 hours FREE for the first VA by booking a call: https://oklik.co/sfo-vaa-philippines
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πŸ”Ά Topics covered in the video:

➀ 00:00 Introduction
➀ 01:28 About the speakers
➀ 04:03 TikTok strategies
➀ 06:02 Maximizing TikTok organic reach
➀ 09:15 TikTok advertising types
➀ 17:50 Tracking TikTok ad performance
➀ 21:13 Best practices for content creation
➀ 24:01 TikTok success story
➀ 29:07 Integrating TikTok strategies into your marketing
➀ 30:56 Grow your brand beyond Amazon
➀ 31:36 Building a brand or making a sale
➀ 35:41 Google ads as an Amazon growth opportunity
➀ 40:52 Bidding only on Amazon-related keywords
➀ 43:01 Branded search ads campaign
➀ 44:46 YouTube ads campaigns
➀ 52:14 Growing with Google’s PMAX
➀ 56:02 Seller Fest Online VIP Package
➀ 58:52 Amazon & TikTok partnership
➀ 01:00:28 TikTok shop external e-comm site
➀ 01:02:02 Ad budget guidelines
➀ 01:08:28 Optimizing Google ads
➀ 01:12:07 Contact Tamara and Brett
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πŸ”Ά About BRETT CURRY

Brett Curry is the CEO of OMG Commerce, a performance marketing agency, Google Premier Partner and Amazon Ad Partner. Brett is the host of eCommerce Evolution Podcast a leading DTC podcast. He and his team accelerate growth for retail brands utilizing Google, YouTube, and Amazon ad as well as offering full Amazon Brand Management and Email and SMS marketing.
πŸ‘‰ Visit OMG Commerce: www.omgcommerce.com
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πŸ”Ά About TAMARA ZERAVLJEV

Tamara Zeravljev is an experienced marketing professional with a decade-long track record of success in brand management, digital marketing, and customer engagement. As the Founder and CEO of TikTok agency Add2Ads, she is renowned for her strategic mindset and creative approach, leading her team to craft compelling campaigns and enhance brand presence.
πŸ‘‰ Visit Add2Adds: www.add2ads.com
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πŸ’‘ Useful links:

πŸ‘‰ Join the next EUROPEAN SELLER CONFERENCE for Amazon sellers in Prague: https://eusecon.com
πŸ‘‰ Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
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🎀 ABOUT AUGUSTAS KLIGYS & ORANGE KLIK

Augustas Kligys, founder of Orange Klik Company, has been organizing virtual and in-person events for Amazon FBA sellers since 2016.

Orange Klik connects Amazon private label sellers with top industry experts to help elevate their online businesses. Whether you are a novice or an experienced seller, Orange Klik offers up-to-date tips and expert advice for all levels of sellers.

πŸ‘‰ Subscribe to the Orange Klik channel: https://oklik.co/subscribe
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.

#SellerFestOnline #OrangeKlik #AmazonFBA

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