Think Fast, Talk Smart: Communication Techniques

Chapter 7 - Consumer-Driven Marketing Strategy - 09/16/21

Chapter 17 - Digital marketing - 11/18/21

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Chapter 8 - Products, Services, and Brands: Building Customer Value 09/21/21

Chapter 13 - Retailing and Wholesaling - 10/21/21

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Chapter 11 - Pricing Strategies: Additional considerations - 10/07/21

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Chapter 9 - Developing New Products - 09/24/21

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Chapter 12 - Marketing Channels: Delivering Customer Value - 10/14/21

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