Online Retailing | Business Revision
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 Published On Sep 6, 2022

Online retailing has grown to be a significant part of distribution for many businesses.

#ecommerce #onlineretailing #alevelbusiness

VIDEO CHAPTERS
00:00 Introduction
00:31 What is online retailing?
01:30 Growth of online retailing in the UK
02:50 Advantages of online retailing
04:44 Drawbacks of online retailing
05:46 Omnichannel retailing

VIDEO SUMMARY

The video is about online retailing, a method of distribution that has grown significantly in recent years.

The video explains what online retailing is and the advantages and disadvantages of online retailing for both customers and businesses.

Online retailing is a form of commerce where businesses and consumers buy and sell goods and services using web-based technology.
Online retailing has grown significantly in recent years. In the UK, online retailing accounted for 10-12% of retail sales in 2014-2015. By 2021, that number had grown to 37-38%.
Advantages of online retailing for customers include greater availability and depth of information about products, easier price comparison, and a wider choice of sellers.
Advantages of online retailing for businesses include access to a domestic and international market for their goods and services, lower fixed costs than operating physical stores, and the ability to reach customers in niche market segments.
Disadvantages of online retailing for customers include data privacy concerns, the difficulty of returning unwanted products, and the high level of product returns in some sectors, such as fashion.
Disadvantages of online retailing for businesses include high product return rates and increased competition.
The video also briefly discusses omnichannel retailing, which is a concept that refers to the idea that customers can research and purchase products or services through a variety of channels, such as online, mobile, and in-store.

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