MediaTek's television business unit introduces the Pentonic 800 chipset, designed to enhance Standard Dynamic Range (SDR) content by converting it to High Dynamic Range (HDR) using artificial intelligence (AI). This transformation leverages AI contrast technology, which processes SDR content to improve its visual quality, enhancing the viewer's experience.

The Pentonic 800 divides a 4K display into 500,000 distinct zones, each comprising around 16 pixels. These zones are independently adjusted for contrast using AI, which determines the appropriate level of contrast for each zone. This detailed analysis and adjustment enable precise control over the display's contrast, significantly enhancing the visual quality of the SDR content.

Kimmy emphasizes that the AI technology utilized by MediaTek is the best available for converting SDR to HDR. This technology is compatible with different types of displays, including mini LED and OLED panels. Although the demonstration used an LED panel with disabled local dimming, the capability of the System on Chip (SoC) to handle these adjustments was highlighted. Local dimming, when enabled, could further enhance the quality, suggesting that the combination of AI contrast and local dimming offers superior results.

The AI contrast technology in the Pentonic 800 is capable of enhancing the brightness and contrast of displays, even those with lower peak brightness levels, such as 800 or 600 nits. This improvement ensures that viewers experience higher quality visuals, regardless of the initial display specifications. The chipset aims to make SDR content appear as close to HDR as possible, pushing the boundaries of what current television technology can achieve.

MediaTek's solution also addresses the quality of HDR content. The AI can optimize HDR content by analyzing and adjusting its luminosity, further enhancing the visual experience. This capability extends to improving the quality of HDR content that may not initially meet high standards, ensuring that all content benefits from the AI technology.

In addition to contrast enhancement, the Pentonic 800 supports upscaling technology through its AI super-resolution 3.0. This technology focuses on upgrading content from lower resolutions, such as HD and SD, to 4K. The chipset is capable of handling various frame rates and resolutions, making it versatile for improving both still images and video content.

While the current focus is on 4K displays, Kimmy mentions that the technology can be scaled to 8K by combining multiple chips, though this is not as straightforward as with 4K. The primary goal remains enhancing the visual quality of content on 4K displays, with a strong emphasis on maintaining low latency for high frame rate content, which is critical for a seamless viewing experience.

Overall, the Pentonic 800 chipset by MediaTek represents a significant advancement in AI-driven visual enhancement for televisions. It combines sophisticated contrast adjustment, local dimming, and upscaling technologies to deliver a superior viewing experience, making both SDR and HDR content appear richer and more vibrant. This innovation sets a new standard for the future of television technology, promising to elevate the quality of visual content for consumers.

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