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In this book, you will learn a 3-step approach to thematic analysis and how to use ChatGPT (or other AI tools, such as Gemini) for thematic analysis.

This e-book is the result of my experience of working as a qualitative researcher and doing thematic analysis for a variety of projects, condensed into a short, accessible format. I’ve made this book brief and affordable because my goal is straightforward: to help as many people as possible navigate the qualitative research process with the same ease and clarity I’ve achieved.