for the vast majority of animation's history, professional voice actors were hired to bring the characters to life. but in the 21st century that's changed, with celebrities being cast instead for their name recognition to be used as a marketing tactic. this has resulted in chris pratt, james corden, jack black, and awkwafina dominating the voice acting industry, although i'd argue that they aren't always the best choice for the role. in today's video, i break down why i think hollywood should make a return to hiring professional voice actors for animated movies.

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