Enterprise in "On Key". Ned Steinberger creates a base guitars using space-age plastics for a molding to create a richer, more versatile sound. At the time, musical manufactures were skeptical at first. First made out of a cabinet shop, the demands outweigh the supply. He then move his factory to Newburgh, NY to expand production and to secure the loan to make this happen.. Meanwhile, at the time, Steinberger is designing a new six-string electric guitar to show it off to a trade show at the Annual International Music and Sound Show (NAMM). There is fierce competition for making similar designs/models.
At the end, the company make its goals.
In addition, you see a clip of the band group Journey playing music
Steinberger is still in business today. Offices and manufacturing has moved to Nashville, TN in 1992.