This 1977 Chevrolet promotional film, titled " 1977 Chevy 4-Wheel Drives - The Hot, Tough Brand ", was sent to the Chevrolet car dealerships to be used as an in-house Sales and customer training film. The film highlights technical aspects and features of the new model year. If you look up a different film I posted, titled "1974 Chevy Selling Monte Carlo ", you can see a rare glimpse of the film cartridge viewer that was used at the dealership where the customers and personnel were to view these films. The machine was made by Technicolor and called the " Chevrolet Mini Theater System "

This film came from my personal collection. This film was not downloaded from any website and is not reused content. This restoration is my work. The restoration process started with removing the super8 film from the Technicolor Cartridge. After removal the film was cleaned, repaired, and spooled onto a standard film reel. Next the scanning to digital process was performed on the Lasergraphics Scanstation motion picture film scanner in 2k resolution. This film was very red without almost no color left. The extensive color correction was performed in Davinci Resolve. Finally, the film was converted to MP4 format for uploading to YouTube.