ISA UK rebrands back to The British Sign and Graphic Association
Effective immediately, The British Sign and Graphic Association (BSGA) and the International Sign Association (ISA) have amicably decided to conclude their formal alliance, which has been in place since 2019. However, a robust collaboration between the two entities will persist, ensuring that members from both associations continue to reap the benefits of shared information and resources.
In this interview, Jack asks Craig about the reasons for separating from the ISA and what this means for members and the wider sign market in the UK.