The content discusses the power of audiovisual media to evoke emotions and reactions in viewers. It uses the example of a lemon to illustrate how the sensory experience of viewing can stimulate physical responses, such as salivation, even when the viewer is aware that the object is not physically present. The discussion emphasizes the ability of film and sound to influence feelings and sensations. Narrated by Mason Adams

We digitized and uploaded this film from the A/V Geeks 16mm Archive. Email us at [email protected] if you have questions about the footage and are interested in using it in your project.