https://amzn.to/3IgKjAc What's the Point of Blue-Point? Is it Snap On? Does Snap On compete with itself? Was the point blue?

Amazon examples:
Plier set: https://amzn.to/3ThwjfT
$600 Service set: https://amzn.to/3IgKjAc
1/2” drive ratchet: https://amzn.to/48xmpLo