Ben & Jerry's almost shut down. A hidden message saved them.
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 Published On Aug 9, 2020

After two childhood friends failed to achieve their biggest dreams, they decided to work for themselves. With just $5, they learned how to make ice cream and opened a shop called Ben & Jerry’s in an old, run-down gas station.

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[Ben Cohen & Jerry Greenfield]
https://books.google.ca/books?id=iL0v...
https://www.mitpressjournals.org/doi/...
https://studiopotter.org/interview-be...
https://www.nny360.com/news/jcc-hears...
https://en.wikipedia.org/wiki/Jerry_G...

[Ben & Jerry's]
   • Blood on the Carpet: Ice Cream Wars [...  
   • Peace, Love, And Branding: The Histor...  
https://www.washingtonpost.com/busine...
https://www.nytimes.com/1994/12/18/ma...
https://www.nytimes.com/1985/03/29/bu...
https://time.com/5252406/ben-jerry-ic...
https://www.benjerry.com/about-us#1ti...
https://www.benjerry.com/whats-new/20...
https://www.benjerry.com/whats-new/20...
https://www.benjerry.com/home/whats-n...
https://www.benjerry.com/whats-new/20...
https://www.huffpost.com/entry/americ...

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