Synergize Your Stories For Success: Sarah Wood: The Influential Nonprofit Ep. 160
Maryanne Dersch Maryanne Dersch
123 subscribers
18 views
0

 Published On Sep 19, 2024

Sarah Wood is the founder of Sarah Wood Communication, a boutique communication agency that serves purpose-driven organizations and individuals by helping to illuminate and share the stories of their good work.

Key Takeaways:
✭The responsibility of event planning, development, and donor relations isn’t meant to fall on just one person. Collaboration is the sustainable and healthy way to success.
✭Storytelling is powerful and versatile. It can be used as a golden thread that weaves together various strategies for audience engagement. Stories can be repurposed and made to serve distinct purposes. By tweaking them slightly, they can be made to fit different contexts.
✭Strategic communications move beyond achieving likes and follow. It’s about creating synergy between communications and development teams, ensuring every response to fundraising appeals is made with intention and is aligned with the organization’s goals.
✭A solution to the challenges of nonprofit communications is fractional hiring in marketing and communications roles. This offers flexibility, cost-effectiveness, and a fresh perspective while allowing organizations access to expertise otherwise beyond their reach.

“In telling the stories of who you've impacted, you need honesty and a safe space for that. You want to be careful how you do it - but also expressing it in a really touching way that reaches and resonates with the audience.”
Sarah Wood

◉ Get your free starter kit today at www.theinfluentialnonprofit.com
◉ Book your quickie intro call with Maryanne here https://calendly.com/maryanne-cc/quic...
◉ Connect with Maryanne Dersch: [email protected]

**
#NonprofitMarketing #FundraisingTips #StorytellingForNonprofits #NonprofitCommunication #MarketingAndFundraising #FractionalSupport #NonprofitStrategy #DonorEngagement #NonprofitLeadership #communicationstrategy

show more

Share/Embed