Logos werden seit Jahren immer simpler. Zu simpel? Zu c l e a n? Und warum eigentlich? Eine Exkursion.


Unser Instagram-Account:   / simplicissimusyt  
@simplicissimusyt

Unser Kanal gehört zu funk, dem Netzwerk von ARD und ZDF. Weitere Infos:

Youtube:    / funkofficial  
funk Web-App: https://go.funk.net
funk bei Facebook:   / funk  
Impressum: https://go.funk.net/impressum

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Quellen:

[1]
Know your meme - Oversimplified Logo
https://knowyourmeme.com/memes/firefo...

[2]
Just Creative - Logo Design Trends 2021 (2020)
https://justcreative.com/logo-design-...

[3]
Campaign US - ‘Your new logo is cold and lifeless’: Consumers outraged after Petco removes cat and dog from logo (2020)
https://www.campaignlive.com/article/...

[4]
Under Consideration - Pringle and Ready to Mingle (2020)
https://www.underconsideration.com/br...

[5]
Under Consideration - Nice Shield Bruh
https://www.underconsideration.com/br...


[6]
Velvet Shark - Why do so many brands change their logos and look like everyone else?
https://velvetshark.com/articles/why-...

[7]
Intel - Intel Brand and Visual Identity
https://www.intel.com/content/www/us/...

[8]
Scottsmoker - The Finals Logo Reimagined (2020)
https://www.scottsmoker.com/nba-final...

[9]
Harvard Business Review - A Study of 597 Logos Shows Which Kind Is Most Effective (2019)
https://hbr.org/2019/09/a-study-of-59...

[10]
Let the Logo Do the Talking: The Influence of Logo Descriptiveness on Brand Equity (2019)
https://journals.sagepub.com/doi/abs/...
https://westminsterresearch.westminst...

[11]
Better Marketing - Why Minimalist Logos Are the Best for Big Business (2020)
https://bettermarketing.pub/why-minim...

[12]
CB Creative Bloq - The 10 best logos of all time (2021)
https://www.creativebloq.com/features...

[13]
How to build a brand - 8 Benefits of Simple Logo Design (2014)
https://howtobuildabrand.org/branding...

[14]
Shutterstock - A new logo trend, termed “blanding,” features a mass-simplification of identity design. Discover how this minimalist approach to design can impact your brand.
https://www.shutterstock.com/blog/bla...

[15]
99designs - Minimalism in logo design (2017)
https://en.99designs.de/blog/creative...

[16]
Atlantic Press - Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (2019)
https://www.atlantis-press.com/procee...

[17]
Design Hill - Shell Logo History & Evolution Rising From Insignificance To An Iconic Status (2018)
https://www.designhill.com/design-blo...

[18]
Hanlon Creative - How the Mobile Revolution Changed Logo Design: Five Trends that Took Over in 2019
https://www.hanloncreative.com/blog/h...


Musik:

Ian Post - True Detectives
Edvard Grieg - In the Hall of the Mountain King
Francesco D’Andrea - Pride
Uppeach - Sensation
Skygaze - Bloom Lude

Blue Wednesday - Cereal Killa; Apple Pies & Butterflies
https://open.spotify.com/artist/7185Q...
  / bluewednesday  

Three Chain Links - Missing you lizenziert unter CC-BY.
https://threechainlinks.bandcamp.com/​

Kevin MacLeod - Georgian Chant; Habanera lizenziert unter CC-BY-4.0.
https://incompetech.com/​​

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Schön, verständlich, kritisch und fundiert. Wir machen Essays zu Fragen, die du dir noch nie, oder viel zu oft gestellt hast.