Though its depictions are primarily in the background of the main characters’ joyful everyday lives, Non Non Biyori presents a certain and often conventional view of the countryside.

By examining how the show represents technology, economics and demography, we can see how Non Non Biyori follows and even diverges from expectations of rural life.

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0:00 Introduction
0:27 Technology and the past
1:27 Economics and the present
2:58 Demography and the future
4:07 Conclusion

Bibliography
IMF. “Japan: Demographic Shift Opens Door to Reforms,” February 10, 2020. https://www.imf.org/en/News/Articles/....

Semuels, Alana. “Can Anything Stop Rural Decline?” The Atlantic, August 23, 2017. https://www.theatlantic.com/business/....
Shimazaki, Kenji. “Defusing Japan’s Demographic Time Bomb.” nippon.com, August 24, 2012. https://www.nippon.com/en/in-depth/a0....
Soble, Jonathan. “Japan’s Elderly under Threat as Rural Public Transport Networks Suffer Sustainability Problems.” World Economic Forum, January 16, 2020. https://www.weforum.org/press/2020/01....