Edward de Bono is the originator of the concept of Lateral Thinking, which is now a firm entry in the Oxford English Dictionary.

Dr de Bono was born in Malta. As a well-established academic, de Bono was a Rhodes Scholar at Oxford and holds an MA in psychology and physiology from Oxford. He is a Professor at many leading institutions around the world. He is an author of many best-selling books, and is known as the world’s leading authority on thinking.