Published On Aug 5, 2017
What to say if you're client says you're too expensive or I can't afford this? Worse yet, what if they dangle the carrot of "I have more work where this comes from"? How should you respond? Tired of getting the short end of the stick?
Learn more about our Business Bootcamp, designed to help you attract the right clients and grow your business: https://ftris.me/kbau9OO
Here's an alternative approach. Cutdown video of livestream. Original unedited version here:
• 🔴 RAW: Logo Pricing Challenges Rolepl...
Sharif El Komi
http://sharifelkomi.com
--
0:22 Use Price Bracketing to establish budget range
0:48 Embrace and then pivot
2:18 Remind the client why they are calling you
2:49 State why you are different from other competitors
3:08 Try to kill the engagement
3:17 Plant seeds of doubt
3:17 Client dangles carrot
3:46 Check the symmetry of logic
4:10 Client doesn't give up so easily
4:48 Level with them: What's the maximum amount of money that you're willing to spend on this?
5:18 Be flexible with the budget gap.
5:46 Let them know that the price reduction is only for the first project.
6:17 Give yourself room to negotiate down.
7:05 Explain that they are paying extra for assurance to get it done.
—
👉Subscribe: https://goo.gl/F2AEbk
👉See our Academy Channel: https://goo.gl/vB9zoP
Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:
https://goo.gl/bRt5qd
—
Love the content? Become a sustaining member for $5/mo today.
https://goo.gl/nwekfL
BOOKLIST –
Essential Reading for Creative Professionals: https://bit.ly/biz-booklist
Essential Design Books: https://bit.ly/futur-design-books
Kits & Proposals:
https://goo.gl/mSjuWQ
Visit our website:
https://www.thefutur.com
FREE resources:
https://goo.gl/Qh6gHr
Mandarin (Chinese) Subtitles on UiiUii
https://uiiiuiii.com/?s=the+futur
—
We love getting your letters. Send it here:
The Futur
c/o Chris Do
1702 Olympic Blvd.
Santa Monica, CA 90404
USA
—
OUR AFFILIATE LINKS
Webflow: http://bit.ly/2EbET9l
Retro Supply Co.: http://bit.ly/2GW8gzR
Skillshare: https://goo.gl/YCo2uT
Amazon: http://bit.ly/thefuturishere
Creative Market: https://goo.gl/g4jlTE
Design Cuts: http://bit.ly/2GSsAR3
Epidemic Sound: http://share.epidemicsound.com/thefutur
Bring Your Own Laptop Tutorials: byol.me/thefutur
By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
—
🎙 Futur Podcast: https://thefutur.com/podcast/
✍️ Futur Blog: https://thefutur.com/blog/
—
Credits:
Executive Producer– Chris Do
Host– Chris Do
Director– Aaron Szekely
Cinematography– Aaron Szekely, Mark Contreras
Editor– Stewart Schuster
Show Open– Roy Kang
Futur Theme Music – Adam Sanborne http://www.adamsanborne.com
Annotations & SEO – Isaiah Nwukor
Typefaces: Futura, Din
Futur theme song— Adam Sanborne
===
*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.