Bear Down Fridays is a free community event that brings together thousands of UA students, alumni, fans and Tucsonans for a pep rally on the Friday night before every home football game. A variety of University of Arizona coaches and staff make guest appearances at each pep rally. Arrive early and enjoy food specials, happy hour pricing, giveaways, games, discounts, and activities for all ages. Every Pep Rally begins at 6pm starring the Pride of Arizona Marching Band, UA Poms, Twirlers and Guard, Wilbur and Wilma and UA Cheer.

"Fight! Wildcats! Fight!" is the official fight song of the University of Arizona. While "Bear Down, Arizona!" is easily the most recognizable fight song attributed to the university it was written 23 years after "Fight!" and is more accurately described as the official motto of the university.

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