SEO improvements were one of Next JS’s main promises. These were reiterated with version 13 and the `app` router.

The improvements include greater speed and reduced javascript thanks to React Server Components. However, some features of the app router aim to address SEO needs directly.

So let’s dive in, and explore:
- first, how to generate Metadata
- second, creating the Robots and Sitemap content
- third, creating Structured Data


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Want to go into further depth? Head to https://kodaps.dev/