This week on Unboxed, we are joined by Grace Andrews, the Marketing Director for Steven Bartlett's personal brand and podcast, Diary of a CEO.

In this episode "Meet Diary of a CEO’s Secret Weapon" Grace reveals:
-Why 50% of the DOAC's guests cry
-The tools the DOAC team uses to stand out
-The secret to creating GREAT content
-The most common mistakes marketers make on social media
-The importance of social proofing yourself

Time stamps:
0:00 - Intro
1:00 - How Grace Started at DOAC?
2:30 - Story of DOAC
3:55 - Biggest Mistakes?
9:55 - How to build a community in 2024
13:00 - Sustainability
16:12 - Tools to keep ahead
19:33 - What does good content look like?
22:44 - Which platforms should you be using?
26:00 - How to market a podcast?
30:00 - How long it takes to grow to the size of DOAC?
33:30 - What's next for DOAC?
40:15 - Unboxing 1: Why 50% of DOAC's guests cry?
45:25 - Unboxing 2: Why DOAC is more than just a podcast?
47:00 - Unboxing 3: What makes DOAC trailers special?
49:30 - Unboxing 4: The importance of social proofing
52:20 - Unboxing 5: DOAC Book Launch
55:55 - What you should do when starting out?
57:40 - Outro

Sign up here for my weekly newsletter and get a dose of inspiration every Friday: https://www.jordanschwarz.com/one-las...

Connect with Grace on:
LinkedIn:   / grace-andrews1  
IG:   / the.socialclimber  

Follow me on:
IG: https://bitly.ws/VGk9
Twitter: https://bitly.ws/VGke
LinkedIn: https://bitly.ws/VGkm