Every Psychological Sales Trigger Explained in 7 Minutes
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Chapters
0:00 Charm Pricing
0:23 The Decoy Effect
0:44 The Anchoring Effect
1:25 Social Proof
1:47 Objection Handling
2:04 Scarcity
2:28 Freemium
2:50 Loss Leader
3:03 Fear Of Missing Out (FOMO)
3:26 Appeal to Authority
3:56 The Razor and Blades Model
4:23 Premium Pricing
4:27 Upselling and Cross-Selling
5:06 Reciprocity
5:31 Addressing Pain Points
6:16 Doorbuster
6:33 Storytelling
7:09 The Difficult Comparison Effect
7:23 Switch-Cost Effect
7:32 Expenditure Effect