Optimisation and experimentation are the backbone for continually refining and improving the banking and insurance purchasing journey for customers—helping identify pain points, test solutions, and ultimately deliver a more seamless, intuitive, and personalised experience.

At this webinar, we looked at how Barclays and Monzo prioritise these approaches to better serve their clients.

Watch the recording for:

Optimisation techniques to improve your digital customer experience
Actionable strategies for leveraging digital effectively to acquire and cross-sell to customers
Valuable insights into optimising user experience across various digital channels
Identifying high-impact areas in your customer journeys

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