In honor of the new Ruggable x goop Collection, we sat down with Noora Raj Brown, goop EVP of Brand, and Matthew Blythe, goop Senior Director of Retail Development, to talk about why this collaboration was such a natural match, what livable luxury means to them, and how having a washable rug can change your life.

A pioneer in curation, goop is a global lifestyle brand that nails the union of beautiful and functional. Our new Ruggable x goop Collection does the same with washable rugs that add effortless elegance and stress-free luxury to any home.