🎥 Here’s a consulting case interview featuring an ex-BCG Consultant & ex-Bain Manager focusing on a market entry case. In this case, the candidate advises Michelle Jones, an aspiring entrepreneur with $300,000 to invest in her small-town business venture, whether she should open an ice cream parlor or a bookstore.

Watch Abigail Doekson (ex-BCG Consultant, Yale MBA) run Ashwin Shetty (ex-Bain Manager & ex-Deloitte Director) through this market entry consulting case interview.

🎬 Video Sections:
00:00 About the case
00:47 Introductions
01:33 Case question
02:09 Clarifying questions
06:47 Structure
14:02 Profitability estimation
29:20 Data analysis
32:52 Non-financial considerations
38:40 Synthesis
40:59 Conclusion

🚀 Prepping for case interviews? RocketBlocks has the best concepts, drills, and coaching to get you more consulting offers: https://www.rocketblocks.me/consultin...

📝 Try this case on your own and read through sample answers with the full PDF: https://www.rocketblocks.me/pdfs/Main...

➡️ Book a 1-on-1 coaching session with Abigail here: https://www.rocketblocks.me/contribut...

➡️ Book a 1-on-1 coaching session with Ashwin here: https://www.rocketblocks.me/contribut...

#consultinginterviews #Bain #marketentry #consulting #bcg